A dynamic e-commerce platform for a UK supplements distributor
- Larevolution LTD Limited Company
- e-commerce
- Sport
- 2026
goal
Cross The Limits distributes sports nutrition products and supplements. Our task was to design a new version of the platform, combining the brand's bold sporting identity with high standards of e-commerce usability.
information architecture
We rebuilt the categories and filters to make searching more than 2,000 products fast and intuitive.
sporting identity
We chose a modern, distinctive visual style that combines the energy of the sector with a clear layout.
B2B area
The platform serves both retail and business customers, with product availability and pricing tailored to the user's role.
checkout optimisation
We thoroughly redesigned and shortened the purchase journey to make ordering quick and convenient.
design
design
- Figma
- Mobile First
- Prototype
We designed a convenient, intuitive shop that suggests well-matched products to the user.
The design is fresh and focused on presenting the e-commerce elements as well as possible. We used strong contrasts, dynamic typography and clear exposure of the key brands sold in the shop.
We built the navigation to guide the user - with a new, advanced search, a clear division of products by training goal and quick access to the most important product details.
development
cms
- WordPress
- WooCommerce
- ACF
front-end
- HTML5
- CSS3
- SCSS
- JavaScript
back-end
- Integrations
- Migration
- Online payments
- B2B
Product information follows a clear structure, with particular attention to flavour selection, usage guidance and intended goals. We simplified content management so the Cross The Limits team can quickly add new products and configure special offers.
A carefully planned purchase journey supports automated sales across multiple countries, serving both retail and wholesale customers. The result is a substantial reduction in order processing time and fewer abandoned baskets.
results
see also
An online shop for outdoor clothing and equipment
paragraf militaria
- 2022
- e-commerce
An online shop for tea and coffee
Piag Tea
- 2025
- e-commerce
What you need to know before we start
How much does a website cost?
It depends on the scope: a landing page, a corporate site and a shop with integrations are three different projects. After a short call we send a price range and a scope proposal, and only then a quote.
How long does a project take?
A landing page takes two to four weeks, a corporate site six to ten, a shop with integrations three months and up. The schedule goes out with the quote and we report progress every week.
Do you take over existing sites and shops?
Yes. We start with a technical audit, list what needs fixing first, and take over maintenance once we both know what we are dealing with.
What does working together look like?
Discovery, design, build, tests, launch, and then care. You have one contact person and access to the panel where you can see the project status.
Do you offer an SLA and support after launch?
Yes. Maintenance packages include reaction times, updates, backups and monitoring. Scope and reaction times are set in the contract.
Do you help meet WCAG and EAA requirements?
Yes, this is one of our specialities. We run accessibility audits, remediate sites and shops, and provide the dockaccess.org widget.
How do we communicate during a project?
By whatever works for you: e-mail, Slack, Mattermost or a weekly call. Decisions land in writing so nothing depends on someone remembering a conversation.
Do you sign NDAs?
Yes, before the first technical conversation if you prefer.
Do you work with clients abroad?
Yes. We work in Polish and English, and we deliver projects for clients across Europe.
Where is the best place to start?
With a short conversation. You do not need a finished specification or a clear idea of the solution you need. Tell us about your business, the challenges you have and the goals you want to reach.
During the call we will help you set the direction and propose the next steps.
Still looking for an answer?
We are outside working hours right now. Use the contact form, or come back to the chat tomorrow between 8:00 and 18:00 Polish time.
